How Much Do Consultants Pay For Lularoe Leggings? Everything You Need To Know

Have you ever wondered just how much Lularoe consultants pay for those popular printed leggings? As a leading direct sales fashion company, Lularoe has a unique business model that intrigues both customers and prospective consultants alike.

In this comprehensive guide, we’ll break down the typical costs for Lularoe leggings so you can get the full scoop on consultant pricing.

If you’re short on time, here’s a quick answer to your question: Lularoe consultants typically pay between $11 and $19 wholesale for a pair of leggings and sell them for around $25 to $45 retail.

The Basics of Lularoe’s Business Model

Lularoe is a multi-level marketing company that offers consultants the opportunity to sell their unique line of leggings and other clothing items. Understanding the basics of Lularoe’s business model is essential for anyone considering becoming a consultant or purchasing their products.

How Lularoe Consultants Make Money

Consultants earn money through retail sales, wholesale purchases, and team building. When a consultant sells a Lularoe product at the retail price, they earn a profit. The difference between the wholesale price, which consultants pay for the products, and the retail price is their profit margin.

Consultants can also earn additional income by recruiting and building a team of consultants. They receive a percentage of the sales made by consultants in their team, creating a passive income stream.

It’s important to note that consultants are responsible for purchasing inventory upfront and then selling it to customers. This means that they take on the risk of unsold inventory. However, Lularoe provides consultants with a buyback guarantee for unsold inventory, which helps mitigate this risk to some extent.

The Wholesale and Retail Price Difference

One of the key aspects of Lularoe’s business model is the difference between the wholesale and retail prices. Consultants purchase their inventory directly from Lularoe at wholesale prices, which are lower than the retail prices. This allows consultants to make a profit on each sale they make.

While the exact wholesale prices may vary depending on the product, consultants typically pay around 50% of the retail price for Lularoe leggings. This means that if a pair of leggings has a retail price of $25, the consultant would pay around $12.50 for it.

The consultant can then sell the leggings at the retail price and keep the difference as their profit.

It’s important for consultants to carefully consider their pricing strategy to ensure they cover their costs and make a profit. Factors such as market demand, competition, and customer preferences should be taken into account when setting retail prices.

For more information about Lularoe’s business model and how consultants make money, you can visit the official Lularoe website

Lularoe Leggings Styles and Pricing

Lularoe leggings are known for their comfortable fit and unique patterns. They offer a variety of styles to cater to different body types and preferences. Here are some of the popular styles and pricing options available:

One Size Leggings

The one size leggings from Lularoe are designed to fit sizes 2-10. They have a stretchy waistband that provides a comfortable fit for various body shapes. These leggings are available in a wide range of patterns and colors to suit different tastes.

The average price for a pair of one size leggings is around $25-$30.

Tall & Curvy Leggings

For those with a curvier figure or who prefer a more relaxed fit, Lularoe offers tall & curvy leggings. These leggings are designed to fit sizes 12-22 and provide extra room in the hips and thighs. They are available in a variety of patterns and colors, allowing customers to express their personal style.

The average price for a pair of tall & curvy leggings is around $30-$35.

Seasonal Styles and Limited Releases

In addition to their regular styles, Lularoe also releases seasonal styles and limited editions. These styles are often in high demand and can be harder to find. They may feature special patterns or unique designs that are only available for a limited time.

The pricing for these styles can vary depending on their popularity and rarity, but they typically range from $35-$45.

It’s important to note that Lularoe leggings are sold through independent consultants, so prices may vary slightly depending on the consultant. It’s always a good idea to compare prices and styles from different consultants to find the best deal.

If you’re interested in purchasing Lularoe leggings, you can visit the official Lularoe website at to find a consultant near you or shop online.

Factors that Influence Lularoe Leggings Costs

When it comes to the cost of Lularoe leggings for consultants, there are several factors that come into play. Understanding these factors can help consultants make informed decisions about their inventory and pricing. Here are the main factors that influence the cost of Lularoe leggings:

Production Costs

The production costs of Lularoe leggings are an important factor in determining their price. These costs include the materials used, manufacturing expenses, and transportation fees. Lularoe is known for its high-quality fabrics and unique prints, which can contribute to higher production costs.

Additionally, if there are any changes in production processes or sourcing of materials, it can also affect the overall cost of the leggings. It’s important for consultants to consider these production costs when setting their prices to ensure profitability.

Consultant Discount Levels

Lularoe offers different discount levels to its consultants based on their sales volume and performance. Consultants who achieve higher sales levels are eligible for greater discounts on their purchases.

This means that consultants who are able to sell more leggings can acquire them at a lower cost, allowing them to offer competitive prices to their customers. It’s important for consultants to track their sales and take advantage of the discount levels offered by Lularoe to maximize their profitability.

Inventory and Demand

The availability of inventory and the level of demand for Lularoe leggings can also impact their cost. If a particular print or style is in high demand and limited in supply, consultants may need to pay a higher price to acquire those leggings.

On the other hand, if there is an excess of inventory or if a certain print is not selling well, consultants may be able to purchase them at a lower cost. It’s essential for consultants to carefully manage their inventory and stay updated on the latest trends to meet the demands of their customers and optimize their pricing strategy.

Strategies for Consultants to Boost Profit Margins

As a Lularoe consultant, maximizing profit margins is essential for a successful business. By implementing the right strategies, consultants can increase their earnings and achieve their financial goals. Here are some effective strategies to help you boost your profit margins:

Take Advantage of Sales and Deals

One way consultants can increase their profit margin is by taking advantage of sales and deals offered by Lularoe. The company often runs promotions and discounts on certain products, allowing consultants to purchase inventory at a lower cost.

By buying items on sale, consultants can then sell them at their regular price, increasing their profit margin. It’s important to keep an eye on Lularoe’s website and social media platforms for any upcoming sales or deals.

Sell Bundles and Outfits

Another strategy to boost profit margins is by selling bundles and outfits. Many customers prefer to purchase complete outfits rather than individual pieces. By creating pre-made outfits or offering bundles of complementary items, consultants can increase the average order value and ultimately their profit margin.

Additionally, offering styling tips and showcasing outfit ideas on social media can help entice customers to purchase multiple items.

Maximize Your Customer Base

A larger customer base means more potential sales and higher profit margins. Consultants should focus on growing their customer base through various marketing and networking strategies. Utilize social media platforms such as Facebook and Instagram to showcase your inventory and engage with potential customers.

Collaborate with influencers in the fashion or lifestyle industry to reach new audiences. Host pop-up events or participate in local markets to attract new customers. By expanding your customer base, you’ll increase your chances of making more sales and boosting your profit margins.

Implementing these strategies can help Lularoe consultants increase their profit margins and achieve financial success. Remember to stay up-to-date with the latest sales and deals, offer bundles and outfits to entice customers, and actively work on expanding your customer base.

By doing so, you’ll be well on your way to maximizing your earnings as a Lularoe consultant.


In conclusion, Lularoe consultants can pay wholesale prices ranging from $11 to $19 for a typical pair of leggings based on style, demand, and seasonal factors. By strategically buying inventory and maximizing sales opportunities, consultants stand to earn decent profit margins on these coveted leggings.

The unique boutique-style business model allows motivated sellers to build a community around the Lularoe brand. Armed with the inside scoop on Lularoe consultant costs, you can now better understand the dynamics of this trendy fashion company.

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