How Much Does Youtube Pay For 1,000 Subscribers In 2023?

How much money can you make on YouTube with 1,000 subscribers? This is a common question for aspiring YouTubers looking to earn income from their channels. The short answer is: it depends on your viewership, engagement, video types, monetization and more.

In this comprehensive guide, we’ll break down exactly how much money you can realistically expect to earn on YouTube with 1,000 subscribers.

If you’re short on time, here’s a quick answer to your question: With 1,000 subscribers and decent viewership and engagement, you can expect to earn $100-$500 per month on YouTube through AdSense revenue sharing.

YouTube Monetization Requirements

YouTube has become a lucrative platform for content creators to monetize their videos and earn a steady income. However, before creators can start earning through ads on their videos, they need to meet certain requirements set by YouTube.

These requirements ensure that creators have a substantial audience and are consistently producing high-quality content. Let’s take a closer look at the YouTube monetization requirements.

Minimum subscribers and watch time needed

In order to be eligible for monetization, creators need to have a minimum of 1,000 subscribers on their YouTube channel. This means that their content has attracted a significant number of loyal followers who enjoy their videos.

Additionally, creators must also have accumulated at least 4,000 watch hours on their channel in the past 12 months. This requirement ensures that creators are consistently producing engaging content that keeps viewers hooked.

Monetization review process

Once a creator meets the minimum subscriber and watch time requirements, their channel goes through a review process by YouTube. During this review, YouTube evaluates the creator’s content to ensure that it complies with the platform’s policies and guidelines.

They check for copyright infringements, adherence to community guidelines, and the overall quality of the content. This review process helps maintain the integrity of the platform and ensures that only deserving creators are monetized.

Types of ads served on monetized channels

Once a channel is approved for monetization, creators can start earning through various types of ads served on their videos. YouTube offers different ad formats, including display ads, overlay ads, skippable video ads, non-skippable video ads, and bumper ads.

These ads are strategically placed within the video to maximize ad revenue while providing a seamless viewing experience for the audience.

Display ads appear as banners or text overlays on the video, while overlay ads are semi-transparent ads that appear on the lower part of the video. Skippable and non-skippable video ads play before, during, or after the video and can be skipped by the viewer after a certain duration.

Bumper ads are short ads of up to 6 seconds that cannot be skipped. The type of ads served on a monetized channel depends on various factors, such as viewer demographics and the creator’s target audience.

It’s important to note that the revenue earned through YouTube ads varies based on factors like the number of views, the type of ad, and the advertiser’s budget. Additionally, creators can also explore other revenue streams on YouTube, such as sponsored content, merchandise sales, and channel memberships, to further boost their earnings.

Factors That Determine YouTube Earnings

When it comes to earning money on YouTube, several factors come into play. These factors can significantly impact how much a content creator can earn from their channel. Here are some key factors that determine YouTube earnings:

Number of Views

The number of views a video receives is an essential factor in determining YouTube earnings. The more views a video gets, the higher the potential earnings. However, it’s important to note that YouTube’s monetization policies have specific requirements for channels to be eligible for earning money from ads.

Channels need to have at least 1,000 subscribers and 4,000 watch hours in the past 12 months to start monetizing their content.

Watch Time and Audience Retention

Watch time and audience retention are crucial metrics for YouTube earnings. YouTube values videos that keep viewers engaged and watching for longer durations. Higher watch time and audience retention indicate that your content is resonating with your audience, which can lead to higher earnings.

It is important to create compelling content that keeps viewers hooked and encourages them to watch more of your videos.

Ad Rates (CPM)

The ad rates, also known as Cost Per Mile (CPM), play a significant role in determining YouTube earnings. CPM refers to the amount of money advertisers are willing to pay for every 1,000 views of their ads on your videos.

The CPM can vary based on factors such as the niche of your channel, the audience demographics, and the time of year. Some niches, such as technology or finance, generally have higher CPM rates compared to others.

Ad Types and Placement

The type and placement of ads in your videos can affect your YouTube earnings. YouTube offers various ad formats, including skippable ads, non-skippable ads, overlay ads, and sponsored cards. The placement of these ads within your videos can impact viewer engagement and subsequently affect your earnings.

Experimenting with different ad types and placements can help you maximize your revenue potential.

Audience Demographics and Location

The demographics and location of your audience can also influence your YouTube earnings. Advertisers often target specific demographics or regions for their ads. If your channel attracts viewers from a valuable demographic or region, advertisers may be willing to pay more to reach your audience, resulting in higher earnings.

Understanding your audience and creating content that resonates with them can help attract advertisers and boost your revenue.

Average YouTube Earnings for Small Channels

AdSense earnings with 1,000 subscribers

When it comes to earning money on YouTube, the number of subscribers you have plays a significant role. As a small channel with 1,000 subscribers, you can expect to earn a modest income through the YouTube Partner Program, which utilizes Google AdSense.

With AdSense, creators earn a share of the revenue generated from ads shown on their videos. However, it is important to note that the exact earnings can vary widely depending on factors such as the niche, engagement rate, and the number of views your videos receive.

Additional income sources

While AdSense earnings are the primary source of income for most YouTubers, there are several other ways to monetize your channel and increase your overall earnings. These can include sponsored content, affiliate marketing, merchandise sales, and brand partnerships.

By diversifying your income streams, you can maximize your earning potential and offset any fluctuations in AdSense revenue.

Example monthly earnings estimate

It’s important to remember that earnings on YouTube are not fixed and can vary greatly. However, to give you an idea of what a small channel with 1,000 subscribers might earn, let’s consider an example.

Assuming an average CPM (cost per thousand views) of $2 and an average view duration of 4 minutes per video, a channel with 1,000 subscribers might earn around $10 – $50 per month from AdSense alone. This estimate does not take into account additional income sources or the potential for growth in subscribers and views over time.

Tips to Increase Your YouTube Earnings

Optimize your content for maximum views

If you want to increase your YouTube earnings, it’s crucial to optimize your content for maximum views. This means creating high-quality videos that are engaging, informative, and visually appealing. Consider conducting keyword research to identify popular topics and incorporate them into your video titles, descriptions, and tags.

Additionally, pay attention to thumbnails and video length, as these elements can greatly impact viewer engagement.

Improve audience retention

One of the key factors that YouTube considers when determining how much to pay creators is audience retention. This metric measures the amount of time viewers spend watching your videos. To increase audience retention, focus on creating valuable and engaging content from start to finish.

Hook your viewers in the first few seconds, deliver your main points concisely, and add captivating visuals or storytelling elements to keep your audience hooked.

Enable affiliate links, sponsorships, and memberships

Another way to boost your YouTube earnings is by enabling affiliate links, sponsorships, and memberships. Affiliate links allow you to earn a commission when viewers purchase products or services through your recommended links.

Sponsorships involve partnering with brands to promote their products or services in your videos. Lastly, memberships allow your loyal subscribers to pay a monthly fee for exclusive perks. By leveraging these monetization options, you can diversify your income streams and increase your overall earnings.

Sell merchandise

If you have a dedicated fan base, selling merchandise can be a great way to monetize your YouTube channel. Consider creating branded merchandise such as t-shirts, hats, or mugs featuring your logo or catchphrase.

Promote your merchandise in your videos and provide links in the video description or through YouTube’s merchandise shelf feature. Selling merchandise not only generates additional income but also helps you build a stronger connection with your audience.

Leverage multi-platform publishing

To maximize your YouTube earnings, consider leveraging multi-platform publishing. This involves repurposing your YouTube content for other platforms such as Facebook, Instagram, or TikTok. By reaching a broader audience across different platforms, you can attract more viewers to your YouTube channel, increase your subscriber count, and ultimately boost your earnings.

Remember to tailor your content to each platform’s audience and optimize it for maximum engagement.

By implementing these tips, you can increase your YouTube earnings and take your channel to new heights. Remember, consistency, quality, and engagement are key to building a successful and profitable YouTube channel.


In summary, while the amount of money you can make on YouTube with only 1,000 subscribers varies significantly based on viewership, engagement, content type and more, most small creators can expect to earn $100-$500 per month.

By producing high-quality content, promoting your videos, improving audience retention and enabling additional monetization features, you can steadily increase your YouTube earnings over time.

We hope this guide gave you a comprehensive overview of how much money you can realistically make on YouTube as a small creator. The key is to be strategic and patient with growing your channel and diversifying your income streams.

With consistent effort, creative strategies and some luck, YouTube can become a viable source of income, even with a smaller subscriber base.

Sharing is caring!

Similar Posts