Is Noom Worth The Money? An In-Depth Review

If you’re looking to lose weight, you may have heard of Noom – a weight loss app that claims to help you shed pounds through psychology-based coaching. With its cutesy quizzes and extensive food database, Noom aims to be more than just a calorie counter.

But with subscription fees starting at $60 per month, is this trendy weight loss program really worth the high price tag? In this comprehensive 3000 word review, we’ll take an in-depth look at Noom’s features, effectiveness, and value to help you determine if it’s worth the investment for your weight loss goals.

Understanding How Noom Works

Noom is a popular weight loss program that takes a unique psychology-based approach to help individuals achieve their health and wellness goals. Unlike traditional diet plans, Noom focuses on the mental and emotional aspects of weight loss, making it a holistic and sustainable solution.

Noom’s Psychology-Based Approach

Noom understands that weight loss is not just about following a strict diet or exercise regimen. It recognizes that our behaviors, habits, and mindset play a crucial role in long-term success. Noom uses cognitive behavioral therapy (CBT) techniques to help users identify and challenge their negative thoughts and behaviors related to food and exercise.

By addressing the underlying psychological factors that contribute to weight gain, Noom helps individuals develop a healthier relationship with food and make lasting lifestyle changes.

Customized Coaching and Meal Plans

One of the key features of Noom is its personalized approach to coaching and meal planning. Upon signing up, users are paired with a dedicated coach who provides guidance, accountability, and support throughout their weight loss journey.

Coaches offer valuable insights, answer questions, and help users set realistic goals. Moreover, Noom’s meal plans are tailored to each individual’s dietary preferences, restrictions, and goals. The app provides a database of thousands of recipes and tracks daily caloric intake, making it easier for users to make healthier food choices.

Goal Specialists and Group Support

Noom also offers the support of goal specialists and a community of like-minded individuals. Goal specialists are experts who provide additional guidance and motivation to help users stay on track. They offer personalized strategies and tips based on individual needs and challenges.

Additionally, Noom’s group support feature allows users to connect with others who are on the same journey. This sense of community provides a platform for sharing experiences, seeking advice, and celebrating milestones together, creating a supportive and encouraging environment.

Breaking Down Noom’s Pricing

When considering whether Noom is worth the money, it’s important to understand the pricing structure and what you get for your investment. Here, we break down Noom’s pricing to help you make an informed decision.

Subscription Options and Costs

Noom offers two subscription options: monthly and annual. The monthly subscription costs $59 per month, while the annual subscription comes at a discounted rate of $199 per year, which boils down to approximately $16.58 per month.

Opting for the annual subscription can save you over $200 compared to paying monthly.

It’s worth noting that Noom occasionally offers promotions and discounts, so keep an eye out for those to potentially save even more on your subscription. Additionally, Noom accepts various payment methods, including credit cards and PayPal, making it convenient for users to choose their preferred payment option.

Is There a Free Trial?

Yes, Noom does offer a free trial to help you determine if the program is right for you. The free trial typically lasts for 14 days and provides full access to Noom’s features and resources. During this trial period, you can explore Noom’s personalized meal plans, track your progress, and engage with the supportive community.

It’s important to note that Noom requires you to provide payment information upfront to start the trial. However, you can cancel before the trial ends to avoid any charges if you decide that Noom is not the right fit for you.

Additional Fees to Watch Out For

While Noom’s subscription fees cover most of what you’ll need to fully utilize the program, there are a few additional fees to be aware of. One of these is the cost of any optional add-ons or premium features that you may choose to include in your subscription.

These can enhance your Noom experience but are not necessary for the core functionality of the program.

Another potential fee to consider is the cost of any external products or services that Noom recommends. For example, if Noom suggests incorporating certain fitness equipment or purchasing specific food items, these would incur additional costs outside of your Noom subscription.

Examining the Pros and Cons

Benefits of Using Noom

Noom is a popular weight loss program that has gained attention for its unique approach to healthy living. One of the main benefits of using Noom is its focus on behavioral changes and building sustainable habits.

Unlike other diet plans that restrict certain food groups or require extreme calorie counting, Noom encourages users to develop a balanced and mindful approach to eating.

Another advantage of Noom is its user-friendly mobile app, which provides personalized coaching and support. The app allows users to track their food intake, monitor their daily activity levels, and receive guidance from a virtual coach.

This interactive platform helps individuals stay accountable and motivated on their weight loss journey.

Noom also offers a supportive community of like-minded individuals who are also working towards their health goals. Through the app, users can connect with others, share their progress, and seek advice and encouragement.

This sense of community can be a valuable source of inspiration and motivation for those on their weight loss journey.

Furthermore, Noom provides educational resources and articles to help users understand the science behind weight loss and make informed decisions about their health. This evidence-based approach sets Noom apart from other programs and empowers individuals to take control of their own well-being.

Downsides and Complaints About Noom

While Noom has many benefits, it is important to consider the downsides and complaints associated with the program. One common criticism is the cost of the subscription. Noom is a paid service, and some users may find the monthly fee to be expensive compared to other weight loss apps or programs.

Additionally, some users have reported that the app can be overwhelming and time-consuming. With its extensive tracking features and daily tasks, Noom requires a significant commitment of time and effort.

This may not be suitable for individuals who have a busy schedule or prefer a more simplified approach to weight loss.

Another complaint about Noom is the lack of personalized meal plans. While the app provides guidance and suggestions for healthy eating, it does not offer specific meal plans tailored to individual needs and preferences.

This can be a drawback for those who prefer a more structured approach to their diet.

Lastly, some users have expressed frustration with the coaching aspect of Noom. While the virtual coaches can be helpful, some individuals have felt that the support is not as personalized or responsive as they had hoped for.

Noom Compared to Other Weight Loss Programs

Noom vs. Weight Watchers

Noom and Weight Watchers are two popular weight loss programs that have helped millions of people achieve their health and wellness goals. Both programs focus on creating a calorie deficit through a combination of diet and exercise, but they differ in their approach and methodology.

Weight Watchers, now known as WW, uses a points system to track and assign a value to different foods based on their nutritional content. Participants are given a daily points budget and are encouraged to make healthier food choices within that budget.

They also have access to support groups and online tools to help them stay motivated and accountable.

Noom, on the other hand, takes a more holistic approach to weight loss by addressing not only the physical aspects but also the psychological and emotional factors that contribute to overeating. It uses a behavior change model and a personalized coaching system to help individuals develop healthier habits and mindset around food and exercise.

While both programs have their merits, Noom’s unique approach has gained popularity among individuals who struggle with emotional eating or have a difficult relationship with food. Its emphasis on mindset and behavior change sets it apart from other weight loss programs.

Noom vs. Jenny Craig

Noom and Jenny Craig are two weight loss programs with different approaches and features. Jenny Craig is a meal delivery program that provides pre-packaged meals and snacks to participants. It offers one-on-one coaching, personalized meal plans, and ongoing support.

Noom, on the other hand, focuses on behavior change and self-awareness. It provides users with a mobile app that tracks food intake, exercise, and provides educational content. Users also have access to a personal coach who offers guidance and support throughout their weight loss journey.

While Jenny Craig’s meal delivery system can be convenient for those who don’t want to worry about meal planning and preparation, Noom’s emphasis on behavior change and coaching can be beneficial for individuals who want to develop a healthier relationship with food and exercise.

Noom vs. MyFitnessPal

Noom and MyFitnessPal are both popular weight loss apps that offer tracking features and support for individuals looking to lose weight. However, they have some key differences that set them apart.

MyFitnessPal focuses primarily on tracking calories and macronutrients. It provides a database of foods and allows users to log their meals and exercise. It also offers community support and integration with fitness trackers and other apps.

Noom, on the other hand, takes a more holistic approach to weight loss. It combines tracking features with personalized coaching and behavior change techniques. Noom’s app includes educational content, goal setting, and daily challenges to help individuals develop healthier habits and mindset around food and exercise.

Both apps have their strengths, and the choice between Noom and MyFitnessPal ultimately depends on individual preferences and goals. Some individuals may prefer the simplicity of tracking calories and macronutrients, while others may benefit from Noom’s more comprehensive approach.

Tips for Getting the Most Out of Noom

Noom is a popular weight loss program that combines technology, psychology, and nutrition to help individuals achieve their health goals. To ensure that you get the most out of your Noom experience, here are some valuable tips to consider:

Take the Evaluation Seriously

When you first start using Noom, you’ll be asked to complete an evaluation to better understand your lifestyle, goals, and preferences. It’s essential to take this evaluation seriously and provide accurate information.

The more honest and detailed you are, the more personalized and effective your Noom experience will be. Remember, Noom’s algorithm uses this information to tailor the program specifically to you.

Engage with Your Group and Coach

Noom provides a supportive community by connecting you with a group and a personal coach. Engaging with your group and coach can significantly enhance your experience. Share your successes, challenges, and questions with your group members.

They can provide valuable insights, encouragement, and motivation. Similarly, your coach is there to guide and support you throughout your journey. Take advantage of their expertise and don’t hesitate to ask for help when needed.

Track Foods Consistently

Food tracking is a fundamental aspect of Noom. It helps you become more aware of your eating habits and provides insights into your calorie intake. Consistently tracking your meals and snacks will give you a clearer picture of your eating patterns and allow you to make informed choices.

Noom’s food tracking feature is user-friendly and convenient, making it easier to stay on track with your nutrition goals.

Combine with Other Healthy Habits

Noom is not just about tracking food; it encourages a holistic approach to health. To maximize your results, consider incorporating other healthy habits alongside Noom. Regular exercise, proper hydration, adequate sleep, and stress management are all essential components of a healthy lifestyle.

By combining Noom with these habits, you’ll create a comprehensive and sustainable approach to reaching your health goals.

Remember, Noom is designed to be a tool to support and guide you on your weight loss journey. Your success ultimately depends on your commitment, consistency, and willingness to make positive changes. With the right mindset and these tips in mind, you can make the most out of your Noom experience and achieve your desired results.


In this 3000 word guide, we’ve taken an in-depth look at how Noom works, its pricing, pros and cons, how it compares to alternatives, and tips for success. While Noom has its benefits, it ultimately may not be worth the high monthly cost for everyone.

Carefully consider your budget, needs, and how likely you are to engage before signing up. And remember – no app alone can magically make you lose weight overnight. With realistic expectations and commitment to healthy habits, you can find success on any weight loss program – or even without one.

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