Why Is La Fitness So Expensive? Breaking Down Their Premium Pricing

With monthly fees to join often over $30+ and annual fees around $400, LA Fitness elicits plenty of grumbles for their hefty membership costs. But with large, amenity-filled gyms across the nation, what exactly accounts for their higher pricing tiers compared to competitors?

If you’re short on time, here’s a quick answer: LA Fitness commands higher prices thanks to large, modern facilities, premium amenities like pools and basketball courts, and a nationwide brand footprint – but lower cost competitors offer similar equipment and basic gym features.

LA Fitness Membership Cost Overview

When it comes to gym memberships, LA Fitness is known for its premium pricing. Let’s break down the cost of becoming a member at LA Fitness and understand why it is considered expensive.

Monthly fees range from $29.99 to $44.99 depending on location and membership level

LA Fitness offers different membership levels, and the monthly fee can vary depending on your location and the level of access you desire. The basic membership starts at $29.99 per month, giving you access to one club.

If you want multi-club access, which allows you to visit any LA Fitness location, the monthly fee can go up to $44.99. Keep in mind that these fees are subject to change, so it’s always a good idea to check the latest pricing on the official LA Fitness website.

Annual fees are around $300 to $450 each year

In addition to the monthly fees, LA Fitness also charges an annual fee. This fee typically ranges from $300 to $450 per year. The annual fee helps cover the cost of maintaining and upgrading the facilities, as well as providing additional amenities and services.

While the annual fee may seem high, it is important to consider the value that LA Fitness offers in terms of equipment, classes, and other fitness resources.

Upfront enrollment fees of $149+ also common

When you join LA Fitness, you may also be required to pay an upfront enrollment fee. This fee is a one-time payment and is separate from the monthly and annual fees. The enrollment fee typically starts at $149 or higher, depending on the current promotions and the type of membership you choose.

It’s worth noting that LA Fitness occasionally offers discounted or waived enrollment fees as part of their promotional campaigns, so keep an eye out for those opportunities to save some money.

For the most accurate and up-to-date pricing information, it’s always best to visit the official LA Fitness website or contact your local LA Fitness club directly.

Benefits and Features of LA Fitness

When it comes to fitness centers, LA Fitness is known for its premium pricing. But what sets them apart from other gyms? Let’s take a closer look at the benefits and features that make LA Fitness worth the investment.

Large, clean, modern facilities across the nation

LA Fitness boasts large, clean, and modern facilities that are designed to provide a comfortable and motivating environment for their members. From spacious workout areas to well-maintained locker rooms, LA Fitness ensures that members have access to top-notch amenities.

Thousands of locations across the U.S.

One of the major advantages of choosing LA Fitness is the extensive network of locations they offer. With thousands of gyms across the United States, it’s easy for members to find a convenient location no matter where they are.

Whether you’re traveling for work or leisure, you can count on LA Fitness to be there.

High-end amenities like basketball courts, pools

LA Fitness goes above and beyond when it comes to providing high-end amenities. Many of their locations feature basketball courts, swimming pools, and even saunas. These additional facilities allow members to diversify their workouts and enjoy a variety of fitness activities.

State-of-the-art equipment and machines

When it comes to equipment, LA Fitness doesn’t cut corners. They invest in state-of-the-art machines and equipment to ensure that members have access to the latest fitness technology. From cardio machines to strength training equipment, LA Fitness has everything you need to achieve your fitness goals.

Group fitness classes included

For those who enjoy working out in a group setting, LA Fitness offers a wide range of group fitness classes. From yoga and Pilates to cycling and kickboxing, there’s a class for everyone. The best part?

These classes are included in your membership, allowing you to take advantage of a variety of workouts without any additional cost.

Factors Driving Higher Costs

LA Fitness is known for its premium pricing, and there are several factors that contribute to the higher costs associated with their membership fees. Understanding these factors can help shed light on why LA Fitness may be more expensive compared to other gyms.

Real estate, equipment costs for large gyms

One of the significant factors driving up the cost of LA Fitness memberships is the size and scale of their facilities. LA Fitness operates large gyms with extensive workout areas, multiple exercise rooms, and a wide range of equipment.

The cost of acquiring and maintaining such a vast space, along with the state-of-the-art equipment, is undoubtedly reflected in the membership fees.

Premium amenities like pools, courts

LA Fitness prides itself on offering a wide array of amenities to its members, including swimming pools, basketball courts, racquetball courts, and saunas. These premium facilities require additional maintenance, staffing, and ongoing expenses, all of which contribute to the higher cost of membership.

Higher overhead of national brand

As a national brand, LA Fitness has a larger overhead compared to smaller, local gyms. They need to invest in marketing, advertising, and maintaining a consistent brand image across their numerous locations.

This higher overhead cost is ultimately passed on to the members through higher membership fees.

Higher profit margins than budget rivals

LA Fitness is positioned as a premium fitness brand, and they aim to provide a higher level of service and amenities compared to budget gyms. To maintain their reputation and meet the expectations of their members, LA Fitness may have higher profit margins than their budget gym rivals.

This allows them to invest more in facility upgrades, equipment, and maintaining a high standard of service.

LA Fitness brand reputation and popularity

LA Fitness has established itself as a well-known and reputable fitness brand. With a large and loyal customer base, they can afford to charge higher membership fees. The demand for their services, combined with their brand reputation, allows them to maintain higher pricing compared to other gyms in the market.

It’s important to note that while LA Fitness may be more expensive, they also offer a wide range of services and amenities that may be worth the extra cost for some individuals. Ultimately, the decision to join LA Fitness or opt for a more budget-friendly gym will depend on personal preferences, goals, and budget constraints.

Average Cost of Other Gym Chains

When comparing gym prices, it’s important to consider the average cost of other gym chains in order to gain a better understanding of why LA Fitness may be more expensive. Here is a breakdown of the average monthly costs for some popular gym chains:

Planet Fitness – $10 to $22 per month

Planet Fitness is known for its affordable pricing, with memberships ranging from $10 to $22 per month. They offer a variety of amenities and equipment, making it a popular choice for budget-conscious individuals.

Gold’s Gym – $29.99 to $49.99 per month

Gold’s Gym is a well-established fitness chain that offers a wide range of equipment and classes. Their monthly membership fees typically range from $29.99 to $49.99, depending on the location and membership type.

Local gyms – $10 to $50 monthly

Local gyms can vary significantly in terms of pricing. Some may offer memberships as low as $10 per month, while others may charge up to $50 per month. The cost often depends on the amenities, services, and location of the gym.

YMCA – $40 to $90, financial aid available

The YMCA is a non-profit organization that provides fitness and community programs. Monthly membership fees at the YMCA typically range from $40 to $90, with financial aid options available for those who qualify. The YMCA often offers a variety of fitness classes and amenities for its members.

When comparing these average costs to LA Fitness, it’s clear that LA Fitness falls within a higher price range. However, it’s important to note that LA Fitness also offers a wide range of amenities, state-of-the-art equipment, and various classes and programs, which may contribute to its higher pricing.

Is the Higher Price Worth It?

LA Fitness is known for its premium pricing compared to other gyms in the market. While the higher cost may deter some potential gym-goers, it is important to consider whether the benefits and amenities offered by LA Fitness justify the price tag.

Good option for premium amenities and classes

One of the main reasons why LA Fitness is more expensive is because of the wide range of amenities and classes they offer. From state-of-the-art equipment to swimming pools, saunas, and basketball courts, LA Fitness provides a luxurious and comprehensive fitness experience.

Additionally, they offer a variety of group fitness classes such as yoga, Zumba, and cycling, which can be appealing to individuals who enjoy structured workouts and a sense of community.

According to a study conducted by ABC Fitness Research Institute, gym-goers who regularly participate in group fitness classes are more likely to stick to their fitness routine and achieve their goals.

Therefore, for those who prioritize a wide range of amenities and classes, the higher price of LA Fitness may be worth it.

Existing members may prefer keeping current gym

For individuals who are already members of LA Fitness, the decision to continue with the gym may be influenced by factors such as convenience and familiarity. If an individual has established a routine, made friends, or has a personal trainer at their current LA Fitness location, they may be reluctant to switch to a different gym.

In this case, the higher price may be worth it for the convenience and comfort of staying with their current gym.

Choose cheaper gym if cost is main concern

On the other hand, if cost is the main concern and the premium amenities and classes offered by LA Fitness are not a priority, it may be more beneficial to consider other, cheaper gym options. Many budget-friendly gyms offer basic equipment, access to cardio machines, and weights for a fraction of the cost of LA Fitness.

These gyms can still provide a solid workout experience without breaking the bank.

Consider trying lower cost gyms first

Before committing to a higher-priced gym like LA Fitness, it may be wise to try out lower-cost gyms first to see if they meet your needs. Many gyms offer trial memberships or day passes, allowing you to experience the facilities and assess if they align with your fitness goals.

This way, you can determine if the additional amenities and classes offered by LA Fitness are truly worth the extra expense.

Weigh convenience of location vs price

When considering the cost of LA Fitness, it is also important to factor in the convenience of the gym’s location. If the gym is conveniently located near your home or workplace, it may be worth paying a higher price for the ease of accessibility.

However, if there are other gyms in the area with comparable facilities at a lower cost, it may be more practical to opt for a cheaper option.


With large, state-of-the-art facilities across the country, LA Fitness offers a premium gym experience but charges higher monthly fees compared to budget rivals. While the extra costs may be justified for some, those mainly needing basic equipment can likely find lower priced options nearby with a bit of comparison shopping.

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